The cost of losing a single customer is seven times the cost of converting them. It is critical not to allow this to occur by implementing an effective customer retention strategy to improve customer retention. Customer retention is critical to increasing your company’s profitability.
What Exactly Is Customer Retention?
You must learn about customer retention regardless of your business or industry, whether you are just starting out or already running a successful business. Many businesses get it wrong and waste a lot of time and money trying to get new customers while ignoring the ones they already have.
Customer Retention Is Critical
Customer retention is critical because existing customers account for 68% of all sales. Loyal customers are more likely to tell others about their positive experience with the company, and they are also more likely to buy from them again in the future.
These customers are not only your best cheerleaders, but they also assist you in better understanding your brand. They will give you honest feedback about your product and customer service, allowing you to make the necessary changes to your business to increase its success.
Don’t pass up this opportunity. Discover how our clients are increasing conversions and customer retention. Call Cegura Technologies right away!