Analyzing the appropriate customer onboarding metrics within a customer success platform is necessary to measure the effectiveness and efficiency of your customers’ onboarding process, which can be difficult.
Let’s now discuss onboarding metrics.
1. Time to Value(TTV)
The amount of time it takes for a customer to realize and experience the value they anticipated from your service or product is referred to as the “time to value.”
2. Time Needed to Finish Onboarding
Up until they can independently integrate your product into their workflow, customers are still in the onboarding phase.
3. Customer Response Rate
Even though the typical survey response rate is about 33%, you should strive for a higher response rate.
4. Escalation Response Time
No matter how effective your customer support staff is or how exceptional your product is, mistakes are inevitably going to occur.
5. Customer Churn Rate
Customer churn rate also referred to as attrition rate, is the quantity of customers who stop using your product or service by discontinuing their subscriptions.
6. Trial to Paid Conversion Rate
One of the most important SAAS customer onboarding metrics that every business should examine is this one.
7. Product Adoption Rates
Product usage frequency and effectiveness are measured by your product adoption rate.
8. Customer Lifetime Value(LTV)
This is the anticipated income from paying clients for the time they use your brand.
9. Complete Contract Amount
The total contract value calculates the final value of your customer contract. It takes into account any onboarding fees as well as recurring revenue.
10. Average Response Time
This is a reference to how long it takes to answer customer questions. It gives you insight into the effectiveness of your customer service and aids in your understanding of the customer experience.
Wrapping It Up
To achieve the successful outcomes you’ve been hoping for, explain the value of your product at each stage of the customer journey and use the best onboarding techniques. Contact Cegura Technologies right away!