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Cyber and Data Security

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For Actionable Customer Intelligence, Try Small Data

For Actionable Customer Intelligence, Try Small Data

More data isn’t always better when it comes to analytics. Respondents say they frequently face data paralysis and make decisions based on assumptions rather than truly listening to the voice of the customer. While there is no simple solution, some believe that making big data smaller is a good place to start. When it comes […]
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Customer Care

Evolving Customer Care for the Millennial Generation

In today’s market, millennials are a force to be reckoned with. They are bringing innovation and change into the workplace and consumer space, fueled by a sense of purpose, connectivity, and drive. As a result, it is critical that the customer service industry stay in touch with them or risk becoming obsolete. Trends and advancements […]
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Find the ROI in CX

Find the ROI in CX

Companies are adopting digital initiatives and making changes to existing business models, processes, and systems to become customer-centric organizations in the era of the customer. The Conundrum Of CX Marketers have long been under similar pressures to quantify and justify any investment. The breadth of engagement across multiple channels over the customer life cycle complicates […]
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Customer and Employee Experience

Enhancing the Customer and Employee Experience in 2022

It’s been a tumultuous year, with the ongoing COVID-19 pandemic, supply chain disruptions, and the Great Resignation. The old business models are no longer viable, and customers and employees are demanding more.  If you haven’t been paying attention to customer experience (CX) and employee experience (EX) in terms of service, you should start now because […]
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Top Five Ways To Improve Your Customer Retention Rate

Top Five Ways To Improve Your Customer Retention Rate

As the saying goes, “a brand is defined by the customer’s experience.” Employees are in charge of delivering the experience.” This is a powerful statement that encapsulates the entire relationship between a company’s employees and its customers. There are two sides to the coin when it comes to customer relationship management. Customer conversion and customer […]
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How to swat away the cybersecurity threats?

How to swat away the cybersecurity threats?

We’re making rapid progress across many frontiers in the fast-paced world of digital technology. However, as technology advances, the scope and complexity of cyber threats grow. Steps to take to protect yourself from cyber-threats include: Employees who work in-house should be trained Employees should be educated and warned against engaging in any potentially dangerous activity. […]
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Cyber Security

How small businesses can fend off cyberattacks?

Every day, cybercriminals become more sophisticated. Cybercriminals use every arrow in their quiver, from ransomware to data theft, to stymie any good business organization, regardless of size. A malicious mind would not consider small businesses to be too small a target to be decimated, even if they believe they are. Small Business Threats: What They […]
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Cegura Technologies

How to Embrace the Work From Home Culture?

It’s been a long time since we’ve all worked from home. And it appears that working from home is becoming a more permanent option for a few businesses. With a newer variant of Coronavirus wreaking havoc on our daily lives, it’s safe to say that working from home has become the norm. There has been […]
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Customer Experience and Employee Experience

Customer Experience and Employee Experience – What is the Connection?

The last twelve to eighteen months have put a spotlight on both employee productivity and employee experience. Changes were accelerated at an exponential rate by a disrupted workforce. Organizations had to quickly reinvent the way employees worked, virtually creating the right technology experiences and, most importantly, maintaining or improving corporate culture to ensure workers felt […]
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